BOOM MARKETING

BOOM Marketing 2019

INTERNATIONAL CONFERENCE & COMEDY

Boom Chicago, Rozengracht 117, Amsterdam.

20 November 2019

BOOM Marketing 2019

A unique Marketing & Comedy event in the heart of Amsterdam

Boom Marketing is a full-day conference, in English, for Dutch and international business professionals alike. Join us for interesting sessions about Branding, Neuromarketing, Data analytics, Artificial Intelligence, Growth Hacking, Voice technology, E-commerce and Advertising.

Mix business and pleasure with this interesting new concept!
EXPLORE marketing and digital economy best practices with our top speakers; grow your NETWORK and share INSIGHTS with other industry experts; have FUN with entertaining breaks between talks throughout the day, including a comedy act and a magic show.

See you there!

BOOM Marketing 2019 brought to you by marketingSpark

Program

Pick your favorites

09.00 - 09.15

Open doors

09:15 - 09:20

Enter the theater

09:20 - 09:30

Welcome

Arianna Ardia-Wenink | Founder & Event Manager | marketingSpark

Kick-off Boom Marketing 2019

09:30 - 10:00

Session 1

Tim Zuidgeest | Co-founder | Unravel Research

5 insights learned from thousands neuromarketing ad-tests

10.00 - 10.30

Session 2

Thomas Heeg | Growth Hacking Trainer and Coach | Growth Tribe

Growth Hacking - Power Session

10.30 - 10.45

Break

10:45 - 11:15

Session 3

Martijn Lampert | Co-Founder and Research Director | Glocalities

Who likes the jester archetype? And … who doesn’t?

11:15 - 11:45

Session 4

Max Pinas| Creative director |Dept

What brands need, to survive the millennial age

11:45 - 12:15

Session 5

Jan Willem Alphenaar| LinkedIn trainer and consultant for marketing & sales | Next Business Academy B.V.

How to get maximum reach with content on LinkedIn

12:15 - 13:15

Lunch

13:15- 13:30

Magic Show

Fritz with a Z | Magician | Amsterdam Magic Show

Magic Act

13.30 - 14.00

Session 6

Daniel Gebler | CTO | Picnic

Everywhere commerce – voice interfaces, autonomous warehouses, self-driving delivery

14:00 - 14:30

Session 7

Nasser Al Kamouchi & Eva Manrique | Co-founder & marketing strategist | Whello

Why optimizing the customer experience is the biggest opportunity for businesses in 2020

14:30 - 15:00

Session 8

Women in Voice: Marloes Joosten | Founder of Xebia Voice Technology | Xebia

Are you prepared for the age of assistance? &

Marion Mulder | Product Manager for chatbots & voice solutions, AI Ethics | MuldiMedia

A chatbot for a hospital (how) does that work?

15:00 - 15:15

Break

15:15 - 15:30

Songs

Anita Sanders | Singer

Songs you know in their best versions

15:30 - 16:00

Session 9

Mathijs Duringhof | Creative director | BLCKBRD Soundbranding

Does your brand communicate it’s core values consistently through sound and music? A carefully designed audio identity will help building a longterm and meaningful relationship with your audiences

16:00 - 16:30

Session 10

Maria Mihaylova| Marketing Manager | Heineken Experience

A look into our data-driven journey. Who is this ‘tourist’ and what does he want?

16:30 - 16:50

Comedy Act

Comedy act by Boom Chicago | ‘The Future is Here…and it’s slightly annoying’

The act is about technology, and it also uses technology in a groundbreaking way.

16:50 - 17:00

Closing

17.00 - 18.00

Network Drinks

Speakers

Surprising and remarkable speakers!

Marloes Joosten

Founder of Xebia Voice Technology

Are you prepared for the age of assistance?

Daniel Gebler

CTO of Picnic

Everywhere commerce – voice interfaces, autonomous warehouses, self-driving delivery

Maria Mihaylova

Marketing Manager of Heineken Experience

A look into our data-driven journey. Who is this ‘tourist’ and what does he want?

Thomas Heeg

Growth Hacking Trainer and Coach at Growth Tribe

Growth Hacking - Power Session

>

Tim Zuidgeest

Co-founder and Consumer Psychologist of Unravel Research

5 insights learned from thousands neuromarketing ad-tests

Martijn Lampert

Co-Founder and Research Director of Glocalities

Who likes the jester archetype? And … who doesn’t?

Marion Mulder

Product Manager for chatbots & voice solutions, AI ethics | MuldiMedia

A chatbot for a hospital: (how) does that work?

Mathijs Duringhof

Creative Director | BLCKBRD Soundbranding

What does your brand sound like?

Whello — Nasser Al Kamouchi | Eva Manrique

Founder | Marketing Strategist

6 proven tactics for optimizing customer experience.

Dept — Max Pinas

Creative Director

What brands need, to survive the millennial age.

Next Business Academy — Jan Willem Alphenaar

LinkedIn trainer and consultant for marketing and sales

How to get maximum reach with content on LinkedIn.

Anita Sanders Vocals & Coaching — Anita Sanders

Presenter / Singer

Entertainment

Standup Comedy by Boom Chicago

During the event several artists will perform on stage.

Boom Chicago will perform an act of their show The Future Is Here… And It Is Slightly Annoying, about technology and artificial intelligence, before the networking drinks.

You can attend the whole comedy show in the evening with conference attendee discount! (€ 16,50 instead of € 26,50.) The Future Is Here… And It Is Slightly Annoying