Marion Mulder

Product Manager for chatbots & voice solutions, AI Ethics 

Marion helps organisations leverage digital technology, especially Chatbots, Voice Assistants, AI & AR, for optimal Customer Service. She currently works on digital assistant projects for the Dutch Chamber of Commerce and the Amsterdam UMC hospital. She is also ambassador for Women in Voice NL.


In July 2019 the Amsterdam UMC relaunched the amc.nl website homepage in a fully conversational “patient assistant”. A year earlier we asked ourselves ‘would giving a digital assistant a prominent place on our website make it easier for patients and visitors to find information?’. In this 10 minute talk I will give you a glimps of what it took from hypothesis to launch.